
White Hat Medical herbals
Uniting Traditional Lineage and Contemporary Science
Clinical Herbal Medicine
Personalised herbal consultations and carefully prepared plant extracts: rooted in traditional herbal knowledge and informed by modern clinical practice.
Educational workshops and wellness events.
About White Hat Medical Herbals
White Hat Medical Herbals is rooted in both clinical training and family heritage.
The name honours my grandfather, known in his small Madeiran village as “barrete branco” the white-capped shepherd. He was remembered locally for his knowledge of medicinal plants and for the herbal remedies he gathered, prepared and used within his community. That family lineage continues to anchor and shape my work today.
I am a practicing herbalist with extensive academic and clinical training. My approach is evidence-informed, traditional, and person-centred. I take time to listen carefully, understand your health story and work collaboratively. I'll address the deeper causation of imbalances, not just the symptoms to create personalised herbal and lifestyle support that feels practical, achievable and respectful of your individual needs.
I support clients who are looking for thoughtful herbal care, whether for a specific health concern, ongoing wellbeing or rebuilding long-term resilience and vitality. My aim is to provide a space where you feel heard, respected and supported with clear guidance and carefully selected herbal preparations.
Training and areas of expertise.
Two years of BSc study in Clinical Herbalism. Traditional Chinese Medicine.
Advanced Master Herbalist.
Ayurvedic Herbalism.
Centre of Excellence, Continuing Professional Development Programm and a proud practitioner member of the Complementary Medical Association. MCMA

How I Can Help
Herbal medicine starts with listening. I offer consultations, custom preparation and lifestyle guidance built around your situation.

Family Heritage Remedies
Traditional Madeiran herbal knowledge inspired by Grandfather's Apothecary; remembered and respectfully shared.
Quick Chat — Not sure if herbal medicine is right for you? Book a no-obligation chat. No forms, no pressure — just a conversation about what's going on and whether this approach could help.
Initial Consultation — Your first full appointment. We'll go through your health history, current concerns, and goals in detail. You'll leave with a personalised plan and the first steps forward. Please fill out the intake form before we meet.
Follow-Up Consultation — A check-in to review progress, adjust your plan, and keep things moving in the right direction. Book this if you've already had an initial consultation and we've agreed it's time to touch base.
Connect with Joao Herbalist
Not sure what you need? Drop me a line at clinic@whitehatmedicalherbals.com and I'll help point you in the right direction, whether that's a product recommendation or booking a full consultation.
clinic@whitehatmedicalherbals.com




